Manager, Media Planning (Hulu)
Aplicar ahora Aplique más tarde Job ID 10125467 Ubicación Burbank, California, Estados Unidos Business Disney Entertainment Television Fecha de publicación 08/07/2025Detalles del empleo:
As the Marketing Media Manager on the Media Team, you will lead end-to-end media strategy and campaign execution across Hulu brand, bundle, licensed and international marketing efforts. You will provide holistic integrated strategy and media campaign recommendations to achieve business objectives across both online and offline media channels. The Manager will also work with management and key stakeholders to identify opportunities to increase performance and pivot in real time. The Media Manager must also have strong communication skills and maintain relationships with both internal teams and external vendors to achieve goals.
WHAT YOU'LL DO
Manage all aspects of media campaigns including monitoring and assessing performance, assisting in strategic analysis of campaign performance, testing targets, creative, copy, media types, etc. across all channels (Broadcast, Radio, OOH, Print, Digital, Programmatic, Paid Social, Devices, etc.)
Work with the cross-functional agency team to develop strong total communications approach
Collaborate with marketing managers across brand, live, licensed and international priorities to help develop campaigns, manage campaign deliverables and ensure media campaigns ladder up to overall campaign objectives
Support Subscriber Acquisition media team on evergreen performance campaigns and provide insights to connect and complement upper funnel efforts
Provide recommendations to improve strategies, tactics, visibility, and drive results
Conduct weekly program optimizations and performance analysis against campaign goals; manage media plan budgets
Leverage MMM and other data inputs (including audience insights, viewership trends, competitive intel, etc.) to help build go-to-market approaches.
Work with management and stakeholders to identify problems and opportunities
WHAT TO BRING
6+ years integrated media planning experience with a proven track record of having executed successful campaigns across all funnels and channels.
A deep understanding of Integrated Media Planning with a deep generalist knowledge set of all media channels
Flexibility; the desire to pivot in real-time with the ability to have a creative approach to problem solving – finding the yes rather than saying no.
Ability to prioritize and juggle multiple projects in a dynamic, highly charged environment.
Demonstrated ability to set goals, meet deadlines, and successfully manage multiple assignments.
Self-motivated and resourceful.
Strong communication skills with both internal teams and external vendors.
Passionate team mentality.
Proficient in Word, Excel, Powerpoint as well as Google Docs
Past client experience preferred, ideally with an entertainment brand
The hiring range for this position in Santa Monica, CA is $85,800.00 to $115,000.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Acerca de Disney Entertainment Television:
Disney Entertainment Television es una colección de marcas de contenido de renombre de The Walt Disney Company que crea programación original de entretenimiento y noticias para las plataformas de streaming de Disney+, Hulu y Star de la compañía, y sus canales de televisión y cable. Su amplia cartera está compuesta por ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content y Onyx Collective, además de Disney Television Studios, que incluye a 20th Television, 20th Television Animation, ABC Signature y Walt Disney Television Alternative. Las marcas creativas de Disney Entertainment Television están a la vanguardia de la narrativa innovadora que cautiva a las audiencias y es aclamada por la crítica, con más de 4500 horas de programación al año en más de 300 programas de todos los géneros En 2023, la excelencia en programación de Disney Entertainment Television obtuvo 163 nominaciones a los premios Emmy® en las categorías daytime, prime time, noticias y documentales, e infantil y familiar.
Acerca de The Walt Disney Company:
The Walt Disney Company, junto con sus subsidiarias y afiliadas, es una empresa internacional diversificada líder en entretenimiento familiar y medios de comunicación que incluye tres segmentos comerciales principales: Disney Entertainment, ESPN y Disney Experiences. Desde sus humildes comienzos como estudio de dibujos animados en la década de 1920 hasta su reconocido nombre en la industria del entretenimiento en la actualidad, Disney continúa con orgullo su legado de crear historias y experiencias de clase mundial para toda la familia. Las historias, los personajes y las experiencias de Disney llegan a consumidores e invitados de todos los rincones del mundo. Con operaciones en más de 40 países, nuestros empleados y miembros del elenco trabajan juntos para crear experiencias de entretenimiento que sean apreciadas a nivel local y global.
Este puesto es en Hulu Enterprises, LLC , que forma parte de una empresa comercial que denominamos Disney Entertainment Television.
Hulu Enterprises, LLC es un empleador que ofrece igualdad de oportunidades. Los solicitantes recibirán consideración para el empleo independientemente de su raza, religión, color, sexo, orientación sexual, género, identidad de género, expresión de género, nacionalidad, ascendencia, edad, estado civil, condición de militar o veterano, afección médica, información genética o discapacidad, o cualquier otro fundamento prohibido por la ley federal, estatal o local. Disney defiende un entorno empresarial donde las ideas y decisiones de todas las personas nos ayudan a crecer, innovar, crear las mejores historias y ser relevantes en un mundo en constante evolución.