Manager, Partnership Marketing & Media Network Synergy (Temp role – 8 months)

BUILD SOMETHING BIGGER THAN YOURSELF 
 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How you will contribute to our magical experience?

The Manager, Partnership Marketing & Media Network Synergy will be Responsible for planning and integration of partnership based marketing, promotional, broadcast and synergy efforts for Walt Disney World, Disney Cruise Line and Disneyland Resort. Identify and develop new partnerships, growth and maintenance of these partnerships designed to deliver on the primary marketing objectives of the division.

The Manager, Partnership Marketing & Media Network Synergy will be responsible for:

• Develop integrated partner alliance marketing programs to support the Disney Parks product portfolio including, Walt Disney World, Disneyland and Disney Cruise Line.
• Lead the negotiation and development of multi-faceted partnership marketing programs supporting Disney Parks within the LATAM market.
• Develop new external partner relationships with major brands, companies, and media groups that complement the overall partnership marketing strategies and goals.
• Pursue, identify, lead and oversee development of 360o marketing efforts, including execution of broadcast opportunities with open and paid media groups and digital media that will strategically align with business objectives.
• Ensure tactics are on strategy and within scope designed to deliver upon the identified goals of both Disney Parks and partner.
• Identify the respective partner and Disney collaborative teams and provide strategic direction guiding the development and execution of promotional tactics and keep , also ensuring the parameters already created by Parks team to guarantee Parks visibility
• Develop and maintain internal relationships throughout the organization inclusive of TWDC/LATAM offices to maximize collaborative project teams, leverage resources, and assess results and benchmark best practices.
• Guide the services of and collaborate with in-country marketing services agencies.

What we need from you to be part of this story:

• Bachelor’s Degree in Marketing, Business, Communications or Equivalent Ideal MBA or similar.
• At least minimum 4 to 5 years of related experience.
• Previous work experience in Marketing Strategy, Consumer Package Goods Brand Manager, Advertising Account Manager, Business/Program Manager.
• Experience working with Latin America markets, especially Brazil, Mexico, Argentina, Chile, Colombia and Peru. 
• Demonstrated ability to handle multiple tasks simultaneously while maintaining cross function relationships.
• Demonstrated ability to interpret data analyses and draw marketing implications from research and consumer insight.
• Strong presentation, negotiation, and influence skills.
• Strong oral and written communication skills.
• Experience in strategic planning, project management and marketing communications.
• Media & Entertainment experience – to strategy and execution.
• Proven experience and understanding of all forms of traditional and non-traditional media with emphasis on broadcast, digital and social media.
• Fluent in English and Spanish.
• Intermediate knowledge of Portuguese (preferred).

Additional Information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney