ディズニー・データアナリスト : Analyst/Senior Analyst, Data Analytics, Disney en DISNEY Skip Navigation
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ディズニー・データアナリスト : Analyst/Senior Analyst, Data Analytics, Disney+

Aplicar ahora Aplique más tarde Job ID 10069641 Ubicación Minato-ku, Japón Business The Walt Disney Company (APAC) Fecha de publicación 26/02/2024

Detalles del empleo:

Overall Purpose of the Role

This role is based in Tokyo and responsible for all APAC markets.

The Walt Disney Company’s Direct-To-Consumer is a global business segment with the mission of providing consumers around the world access to the content they want most, on the latest platforms, at a time of rapidly evolving consumer habits.

Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, National Geographic, and more. As part of Disney’s Direct-to-Consumer (DTC) segment, Disney+ is available on most internet-connected devices and offers commercial-free programming with a variety of original feature-length films, documentaries, live-action and animated series and short-form content. Alongside unprecedented access to Disney’s incredible library of film and television entertainment, the service is also the exclusive streaming home for the latest releases from The Walt Disney Studios.

We are seeking an Analyst / Senior Analyst, Analytics to join our Engagement & Retention Analytics team in APAC. The primary focus of this role is to analyze user data, derive valuable insights, and collaborate with various departments to develop strategies that enhance user experiences and keep users engaged with the platform over the long term. The ideal candidate will have strong experience in mathematics & statistical techniques used for analyzing large data sources, plus a deep understanding of consumer behaviors related to marketing, content development, and digital experiences.

Areas of Responsibility

  • Based on audience cohorts, creating analysis with meaningful insights that improve performance, identify opportunities, improve engagement, and reduce churn
  • Analyze user behavioral data to identify patterns, uncover opportunities, and create common understanding of how people are interacting with the platform and content
  • Generate data-based insights that help to launch impactful and effective marketing programs.
  • Develop strong hypothesis, conduct A/B analytics and make data-based recommendations
  • Measure performance and reporting business outcomes in a daily/weekly/monthly basis with most relevant KPI's converted into insights and key action items to improve efficiency
  • Work with other members of the team to align metric definitions across all services within the business
  • Continuously drive toward efficiency by simplifying and automating where possible, eliminating redundancy across the organization, refining metrics, and building new reports as needed to support decision-making
  • Assure quality and accuracy of deliverables through thorough interaction with business partners to understand and refine requirements and adherence to privacy, governance standards, and quantitative practices

Areas of Accountability

This role will report directly to the Senior Manager, Analytics (APAC).

Professional Qualifications and Experience

  • 2-4 years of relevant experience in a similar role, preferably within a digital business
  • Bachelor’s degree in a quantitative field including Marketing, Economics, Business, Mathematics, Statistics, Data Science, Engineering, Physics, Chemistry or Social Science. Graduate degree preferred.
  • Demonstrated experience in and expertise in SQL
  • Solid understanding of Microsoft Excel including pivot tables

Skills

  • Strategic thinker with good communication and presentation skills
  • Creative mindset with the ability to leverage on data to develop analysis
  • Excellent communication skills to convey complex data findings to non-technical stakeholders.
  • Good analytical mind
  • Results-oriented
  • Fluent in English and Japanese


Acerca de The Walt Disney Company (APAC):

Durante más de 70 años, The Walt Disney Company ha entretenido a los consumidores en la región de Asia-Pacífico y ha enriquecedo la vida de las personas. Hoy en día, los consumidores pueden descubrir nuevas experiencias de marca de muchas maneras y en muchos mercados como Australia, Nueva Zelanda, China continental, Japón, Corea o el sudeste asiático.

Acerca de The Walt Disney Company:

The Walt Disney Company, junto con sus subsidiarias y afiliadas, es una empresa internacional diversificada líder en entretenimiento familiar y medios de comunicación que incluye tres segmentos comerciales principales: Disney Entertainment, ESPN y Disney Experiences. Desde sus humildes comienzos como estudio de dibujos animados en la década de 1920 hasta su reconocido nombre en la industria del entretenimiento en la actualidad, Disney continúa con orgullo su legado de crear historias y experiencias de clase mundial para toda la familia. Las historias, los personajes y las experiencias de Disney llegan a consumidores e invitados de todos los rincones del mundo. Con operaciones en más de 40 países, nuestros empleados y miembros del elenco trabajan juntos para crear experiencias de entretenimiento que sean apreciadas a nivel local y global.

Este puesto es en TWDC (Japan) Ltd. , que forma parte de una empresa comercial que denominamos The Walt Disney Company (APAC).

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