Marketing Operations Lead DTC - APAC

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration, result in an inclusive employee experience characterised by continuous learning, development and achievement.

Join The Walt Disney Company as a Marketing Operations Lead where you will drive the execution and campaign delivery of our lifecycle communications to enable the initiatives and objectives of our marketers. In this role you will be accountable from solution design to solution build and deployment. You will also assist with establishing a best practice environment that champions the application of data/technical messaging solutions against existing capabilities and channel subject matter with regional partners.  In addition, this role administers user lifecycle messaging tests to drive experimentation and draw learnings from strategies defined by our marketers. This role is a hybrid of skill sets, which include: hands-on coding, test instrumentation, marketer strategy thought-partner, and user advocate - leveraging expert internal resources when appropriate.

Key Responsibilities:

• Build, test, and deliver lifecycle messages.
• Optimize messaging and adopt best practices.
• Run split and multivariate tests.
• Coordinate marketing campaigns to drive video content engagement.
• Manage project plans and ensure deliverables are met.
• Lead a team of Marketers and Analytics.
• Administer complex experiments to mitigate churn.
• Ensure compliance with GDPR and other legal requirements.
• Document solutions for transparency.

Ideal experience:

• Degree in Marketing, IT, Computer Science, or related field.
• 6+ years of experience in marketing operations.
• Proficiency in HTML, template scripting (AMPscript, Liquid), and SQL.
• Strong problem-solving skills and ability to multitask.
• Self-motivated with a drive to exceed expectations.
• Experience with messaging platforms like Braze, Salesforce Marketing Cloud, or Adobe Experience Manager.
• Strong Microsoft Office skills.
• High attention to detail and accuracy.
• Excellent time management and organizational skills.
• Strong communication skills, both written and verbal.

Additional Information:

This is unique opportunity to join the talented team that develops and delivers unparalleled entertainment across Australia and New Zealand so if this role captures your imagination then apply now!

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse and inclusive workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a varety of voices, identities, backgrounds, experiences and perspectives.

The Walt Disney Company can provide individual accessibility support that may be needed during your interview process. Please let us know of accommodations that may assist in helping you feel welcome by emailing wdi.careers.au@disney.com.

If you are an external candidate, please note only applicants who have the unrestricted right to work in Australia/New Zealand will be considered for this role. For Disney Cast Members, please contact our Recruitment team to directly to apply.